The SUNRISE Alliance provides a voice to smaller-sized universities in non-metropolitan areas, aligned to European values. Nine universities scattered across the EU collaborate with each other to foster connection, exchange, distribution of knowledge, and mobility among students, as well as stuff. For this new alliance, I created Social Media brand guidelines including recommendations for inclusivity. Additionally, based on a full benchmarking report about inclusion efforts, I planned a Social Media campaign about inclusion. Finally, I started with creating a template package that focuses on 1080x1350px static post format, which can be used for Instagram and Linkedin simultaneously.
University Work –
Social Media guidelines and posts, Branding
